Strategy for Management Consultants & Business Analysts

We begin with little intro into the course as well as some general info on production

In this lecture I will share some info on who am I and what is my experience

In this lecture I will show you how the course will be organized and what you can expect in each and every section of the course

Here I will show you what to do if a blurry image appears

Here I will show you how to find additional resources attached to the coruse like Excel files, presentations, links etc.

Here I will show you how you can find things in Udemy and how you can ask me questions

In the second section I will discuss the basic things you can do to improve its profitability without much of growth or expansion. This strategic direction is the best for people who are satisfied with the current size of their business   

In this lecture I will discuss the cases that I will use in this section to show you what you can do within this strategic direction

One of the ways to improve your business is to improve processes. In this lecture I will discuss what you can do. Later on I will use an example to show you how it can be done in practice

Since we already know how in general terms to improve processes let’s go a bit deeper into details. Here I will discuss a case study we will use to show you how to improve a process. I will use as an Example a Do-it-Yourself chain and logistics processes that happen within the store

Here I will show you how we optimized the logistics processes in the store and what savings we managed to generate 

Here I will show you how to estimate potential savings in Excel

We continue with the case study that we have introduced in previous lectures.

Another source of improvements is to use the right tools. In this lecture we will discuss the case of using the right tools and the impact of it. As an example I will use consulting firm

Another source of improving the profits without changing the scale of the business is to play with the pricing. Here I will discuss some general rules and approaches

In this lecture, we will talk about what kind of benefits the right price conveys

Here I will discuss from the psychology point of view what  is the fair price and how to build around it

Imagine that you have a chain of physical stores and on-line store. What pricing would you use? How you would come up with the right pricing?

In this course I will show you the general solution to the case presented in the previous lecture

The impact of the price change on your profit will depend on a few factors. I will discuss in this lecture on what you should take into account and how to calculate it . 

In this lecture I will show you how to solve the case shown in the previous lectures 

In this lecture I will show you how to solve the case shown in the previous lectures 

Let’s now move on to working capital and how we can generate more cash from this source as well. I will discuss it briefly before we move on to a case study that will show you how to estimate the impact

We will continue with the example from previous lecture. In this  example of single store when we look at the sales and inventory level it is clear that there is too much stock. Let’s see what we can do about it

We will continue with the example from previous lecture. In this  example of single store when we look at the sales and inventory level it is clear that there is too much stock. Let’s see what we can do about it

Next level in the improvement of your business is achieving the so called operational Excellence. I will discuss it briefly in this lecture. Later on I will discuss the case of low cost business operators that are the best examples of operational excellence

In this section I will show you want drives the economics of low cost model. I will show you using the airlines examples how low cost carrier differ in comparison with regular players

In many cases you can get high end result from compounding effect in time or by getting small improvements in many areas. In this lecture I will explain the concept. The compounding effect is especially important with low cost carriers. You need a lot of small improvements to make the difference in costs. 

I will show you in this lecture where the difference in cost comes from using as an example the airlines espiecially data on the Raynair and Lufthansa

Another way to boost your current profits is to do a lot of cross-selling and up-selling. Here I will discuss the general rules for those 2 activities

In B2B Services since you have already a nice base you try to sell them more of your products. The best example are big 4 auditing companies. I will discuss the general preconditions for cross-selling and introduce the case we will be solving in next lectures 

In this lecture I will show you how to solve the case shown in the previous lectures. 

The last way to boost your profits without scaling is to get rid of non-core assets. In this lecture, we will discuss the general rules for identifying which assets should be sold

In the next 3 lectures, I will show you how to sell non-core assets. We will use the case of cosmetics producer

Here I will show you the solution to the previously introduced case

Here I will show you the solution to the previously introduced case

In this section I will show you different ways in which you can grow your business or your customers’ businesses in size. This strategic choice is perfect for those business that have a winning business model and a lot of room to grow. As always      there will be loads of case studies, practical knowledge how to do in  practice the necessary calculation in Excels

In this lecture I will discuss the cases that I will use in this section to show you what you can do within this strategic direction

Penetrate existing markets / products is the first area in which you can expand / scale your business. Here I will explain why it makes so much sense

At some point you will start considering expansion. I will show you in this section how you can expand your retail business and how to decide what to do

Once your business model is right you will want to expand and grow. There are some options to do that and I will show them in this lecture

If you are present on specific market you want to know when you will reach a saturation market – the maximal number of shops that will not cause much cannibalization. I will show you how to approach this subject

We will now try to check in practice how to find saturation point for a retailer. In this lecture I will introduce the case that we will work with for the next few lectures. You will be asked to find the saturation for grocery store operating in Poland

In this lecture we solve previously introduced case.

In this lecture we solve previously introduced case.

In this lecture we solve previously introduced case.

In this lecture we solve previously introduced case.

In this lecture we solve previously introduced case.

Another way to expand your business is to target new customers with existing products. Here I will show you the general rules for this method

Here I will show you example of approach to segmentation done for restaurant chain

Here I will show you example of approach to segmentation done for restaurant chain

I will show you in this lecture how new customers can be acquired using a cases study of a fitness club

Here I will show you the solution to the previously introduced case

Here I will show you the solution to the previously introduced case

Here I will show you the solution to the previously introduced case

Another way to expand your business is to enter new markets for existing products. Here I will discuss the general framework and we will move on to cases

Creating an expansion strategy requires you to do a number of things. I will show you in this lecture how to approach this subject

In this lecture, I will start the case study that we will be solving for the next few lectures. Imagine that you are a Spanish fashion retailer and you want to figure out which countries you should enter. Therefore, you prepare a ranking of countries that show attractiveness and the size of each and every market.

In this lecture, we solve the previously introduced case. Here I will show you the data set you can play with

In this lecture we solve previously introduced case. In this lectuer we will discuss the function we are using to make the ranking

In this lecture we solve previously introduced case. Here I will show you the ranking of countries and regions in Excel

In this lecture we solve previously introduced case. Here I will show you the power point result

You can also think about adding new products within existing categories. This is what we will discuss in this lecture

Here I will discuss the case of domestic appliance produces that we will use in the next few lectures

Here I will show you the solution to the previously introduced case in Excel

Here I will show you the solution to the previously introduced case in Excel

Here I will show you the solution to the previously introduced case in Power Point

More risk is entering totally new categories. It is doable if you have a strong brand and you pick the right categories. We will discuss it in this lecture and later on show how to do it using a nice case study

Let’s have a look at a milk producer that wants to expand its product range. In this case, you will be asked to analyze and find the best candidates for brand expansions.  

In this lecture, I will show you how to solve the case shown in the previous lectures. 

In this lecture, I will show you how to solve the case shown in the previous lectures. 

Here I will show you how to create a scatter plot

Not always an introduction of a new product makes sense.  I will show you here how to check whether you are making the right decision. We will be using in this case a salad fast food that has just introduced 2 new products and you want to check whether it makes sense. 

In this lecture, I will show you how to solve the case shown in the previous lectures. 

In this lecture I will show you how to solve the case shown in the previous lectures. 

If you are not satisfied with your current scaling effect you can consider going up or down the value chain. We will discuss it also this option

We will discuss here when it makes sense to expand up or down the value chain.

To show you how it can be done in practice we will discuss here the example of Benefits System from Poland that has expanded in many directions its main business of operating card giving you access to fitness clubs

Another example of the successful implementation of this strategy is Zara. I will discuss it briefly in this lecture

When you run a business you sometimes you can create new assets (often intangible) that you can utilize in other ways and make money out of it. We will discuss it here

If you are not happy with the slow of organic scaling and expanding your business you can consider M&A. I will discuss here when it makes sense

We will have a look at how much and in what was Amazon investing.

Let’s see how we can calculate the impact of M&A. For this, we will use the case of a plywood producer.

In this lecture, I will show you how to solve the case shown in the previous lectures. 

In this lecture, I will show you how to solve the case shown in the previous lectures. 

In this lecture, I will show you how to solve the case shown in the previous lectures. 

We will have a look at how much and in what was Disney investing.

In 4th section I will show you how you can protect your business by going into a niche. I will devote a lot of time to Blue Ocean Strategy and Low Cost Strategy – 2 very powerful strategic concepts that have been disrupting many markets   

I will discuss here the general concept of low cost mode,  when it makes sense and in what industries it is already used 

IKEA has been very successful in implementing low cost model in furniture. I will show you all main elements were they were very successful: “big box” model built outside the city center, design, consistent message, diversified revenue streams, operational excellence, business scale

Raynair is an example of a great execution of the low cost model in airlines. They have used 1 type of aircraft and increased their capacity, they do only point-to-point and use cheap airports. Raynair is also master of operational excellence and has been also very creative on the revenue streams

Biedronka is a very good execution of low cost model in retail. Biedronka  keeps it simple on the operational side and they went deep into product management. I will show you how they managed to become a leader in Poland

Here I will show you how low cost works for Fitness clubs

Here I show how the low cost model works for hotels