Online Marketing: SEO & Social Media Marketing Strategy
Apply the most effective SEO and social media Internet marketing strategies for 2022 and finally get the growth you've been hoping for!
Lost in your marketing? Did you hire freelancers with no results? Not sure what to do next?
This course will set you on the right path, help you choose the most effective marketing strategies, and show you how to implement them for your business.
If you are effective at promoting your business, the sky is the limit.
LATEST COURSE UPDATE:
- Extra focus on SEO and winning with best long-tail keyword research
- Case studies of different companies & how they reached 1,000,000 users
- How to make cornerstone SEO pages that rank
- Write better headlines that increase click-through rates
- Full section on how to promote Amazon/Kindle books and become a best seller
- Growth hacking SEO strategies to make almost any page rank in top-10
- Improved audio/video quality
- Interview-based case study of how one client got millions of website visitors from Internet marketing
- Tools and plugins to help you implement your web marketing strategies like the Weglot translation plugin which helps your SEO in other languages and immediately helps you rank for additional keywords
* JOIN OVER 18,000 DELIGHTED STUDENTS WHO HAVE TAKEN THIS ONLINE MARKETING COURSE
WHAT MAKES THIS INTERNET MARKETING COURSE EFFECTIVE & HOW IT WORKS
This course combines SEO and social media to maximize the results of each in an intelligent way.
First, you will implement modern SEO for your blog, eCommerce, or business website that sets you up for boundless long-term potential while also getting you early results.
Next, you will build up your social media marketing to give your business amazing branding, drive sales and boost your SEO efforts.
This way, you will get branding, sales and traffic growth in all the best ways, making them work together in a succinct, effective and professional marketing strategy.
WHAT IS GROWTH HACKING?
Before you identify the marketing strategies that are most effective at growing your business, you must experiment with different marketing tactics. That process of experimentation is called growth hacking. It is the process by which you discover the best strategies that will work for your unique situation.
Growth hacking is essential in the early stages of start-up marketing when you don't yet know which marketing strategy will be best for your business.
PRACTICAL AND EFFECTIVE ONLINE MARKETING STRATEGIES TO GROW YOUR BUSINESS
All advice in this course comes from direct experience in my own business and Internet marketing work I've done for my clients. I know the ins and outs of every marketing strategy I teach because I've done these marketing strategies and they worked.
I also focus on helping you find the absolute best and most effective marketing strategies for your specific business so you don't waste time pursuing secondary marketing strategies and put your best effort into the most useful marketing strategies.
The strategies in this course work for me and thousands of my clients to find true growth, and they will work for you too.
INSTRUCTOR BACKGROUND
I've been an entrepreneur for 20 years, have personally coached over 1,000 entrepreneurs, taught 600,000 students online, and helped millions of entrepreneurs worldwide, some of whom created 6 and 7-figure businesses, and I can help you too.
I am an expert marketer, and I create winning marketing strategies for my clients on a daily basis. Now it is your turn to benefit from my Internet marketing strategies to grow your business and fulfill your dreams.
I am most fulfilled from my work when I see my clients grow their businesses. I made this course to help business owners grow their companies to tremendous heights.
BONUSES INCLUDED
* Lots of extra freebies, downloadable worksheets
* Personal invitation to my Facebook community after you complete the course
* My list of 50 business-success skills when you complete the course
AMAZING VALUE: OVER 16 HOURS OF VIDEO AND OVER 200 LECTURES
This online marketing course is comprehensive. It will make you a great marketer in a short amount of time. You will learn top social media marketing strategies, SEO (search engine optimization), how to get publicity for your business, effective offline marketing strategies, and everything in-between.
After you complete the course, you will have a well-rounded understanding of all marketing strategies out there, and most importantly you will be able to choose and correctly implement the most effective strategies to grow your business.
GET A CAREER BOOST WITH A CERTIFICATE OF COMPLETION
After completing 100% of this marketing strategy course, you will be emailed a certificate of completion. You can show it as proof of your expertise in SEO and social media and that you have completed a certain number of hours of instruction on the topic of marketing strategies.
If you want to get a marketing job or freelancing clients, a certificate from this course can help you appear as a stronger candidate for marketing jobs.
RESPONSIVE AND CARING INSTRUCTOR: WORLD-CLASS STUDENT SUPPORT
If you have questions, know that I am here to help! I answer 99% of student questions within 24 hours. Many students tell me that other instructors don't respond. Well, I do because
1) I care about my students.
2) I feel a responsibility to make sure that students get their money's worth from the course.
MONEY-BACK GUARANTEE
This SEO and social media marketing strategy course comes with a Udemy-backed, 30-day money-back guarantee. This is not just a guarantee, it's my personal promise to you that I will go out of my way to help you succeed just like I've done for thousands of my other students.
Invest in your future. Enroll now and start growing your business.
Course Introduction: watch this first to understand what you get from the course
SEO introduction. Starting with keyword research
Strategies for popular business types & first-time marketer mistakes
In this part of the digital marketing course I explain the strategies to promote a local business. A local business can be a doctor's or dentist office, restaurant, roofer, carpenter, moving business, home repair, shuttle service, gym, different kinds of stores, cleaning business or any other businesses that do business locally and draw customers from the local area.
Set up your Google Search Console (formerly Webmaster tool) from Google
On-Page SEO to get a high click-through rate from the search result page
On-page SEO: Beginner to savvy and advanced strategies
The Yoast SEO plugin is an industry standard, and in this part of our digital marketing course, I show you how to install the Yoast SEO plugin to your WordPress setup so that you can have your on-page SEO more easily taken care of. The Yoast plugin doesn't solve everything for you. You still have to be savvy about on-page SEO on your own, but it helps you with some SEO basics, especially if you are a beginner.
In this part of our marketing strategy course I show you an advanced on-page linking strategy that you can use to give your pages an SEO boost.
In this part of the digital marketing class I explain the concept of a cornerstone page for SEO. Cornerstone SEO pages are useful when you are trying to rank for some very competitive keyword that is extremely difficult to rank for. In that case, you must have your page do a lot of the SEO marketing for you. That means making sure that people stay on the page a long time, and engage with it. This will help Google collect positive signals about your page. In order to do that, you would usually have to create a long form page that is maybe over 1,000 words of quality content (not just filler content). You would also add rich media to this content like photos, videos, and maybe embed the audio from the video as a podcast and maybe embed some powerpoint slides as well. All this together would make for a definitive and authoritative page on the subject matter, and while this by itself would not guarantee that your page or website would rank better in Google after doing this, it would go a long way to helping you rank higher in Google.
Off-page SEO & smart SEO
Google doesn't tell us which links are good for our SEO, and which links are not good. We can only approximate and use general overarching principles to guess, but never know definitively. So in this part of our digital marketing course I explain how to come to a close approximation, and determine whether a backlink is good or not.
Common SEO mistakes to avoid
Want to start doing SEO? Not so fast. I recently added these common SEO mistakes to this digital marketing course. Please watch this tutorial with the common mistakes so that you do not make these mistakes, and so that your SEO will go much more smoothly.
SEO tools
Additional SEO strategies to rank higher and be smarter about SEO
Now that we have covered quite a bit about SEO, in this part of the course I talk about search algorithms in general. So in the future, no matter on what site you are trying to have your content or products rank higher, since in this part of the course you learn about how to dominate any search engine, you will be able to rank in whatever search engine you target in the future. This is an advanced SEO and digital marketing topic.
Combining on-page SEO and sales copywriting
Different way of looking at things for a moment
Setting up your website
Social media marketing fundamentals and good practices
In this part of the digital marketing course, I discuss common social media marketing errors that many first time marketers and first time entrepreneurs tend to make. The first mistake is simply posting promotional messages about your work everywhere and blatantly promoting your business or product. That just turns people off in most cases. Additional social media marketing mistakes tend to be rooted in the same thing where the entrepreneur just blatantly promotes instead of providing value first. Social media is all about being a good player and providing value. The more value you provide, the better you will do long-term. And that is the other kind of a typical mistake: not thinking long-term.
Creating your own show on social media
Live YouTube show or live Facebook show
Brief introductions to a few additional social platforms
